Because tumbling downwind hurts
Crispin Porter + Bogusky launched the “beta” version of their new site. It’s a major change from their current site by losing the Flash, adding YouTube videos/commercials and integrating Twitter replies. Now, if only they could learn that auto playing videos breaks the user experience.
It’s interesting timing as the agency has recently been under fire for their work on the Burger King account and we all know about the failure of the Bill Gates/Seinfeld commercials.